Privacy Policy

Plate ("we", "the app") is an iOS calorie and meal tracker. This page explains what data the app handles, where that data lives, and what choices you have.

Summary

• Plate runs entirely on your iPhone. The app makes no outbound network requests at runtime. Your meals, photos, voice, weight, water log, and coach chats never leave your device.
• No third-party AI service. Plate does not send any data to OpenAI, Anthropic, Google, Cloudflare, AWS, or any other AI/cloud provider. Photo recognition, macro estimation, and the "Macro Coach AI" all run on this device using local algorithms.
• We do not track you. No analytics SDKs, no advertising IDs, no third-party trackers, no remote logging.
• We do not sell your data. Ever.
• Apple Health is opt-in. Plate only reads from or writes to Apple Health if you grant permission, and only for the categories listed below.

What data Plate handles

• Meal logs — the foods you log, portions, macros, and timestamps. Stored locally in the app's sandbox (UserDefaults + the Documents directory). Never leaves your device unless you explicitly export it via Settings → "Export my data".
• Meal photos — photos you snap inside Plate. Stored locally as JPEGs in the app's Documents directory. Image recognition runs on this device; photos are never uploaded.
• Voice transcripts — when you use the voice add feature, audio is processed via Apple's Speech Recognition (on-device when supported) and converted to text. The audio is not stored, and the text is treated as a normal meal log entry (kept locally).
• Goal preferences — your weight goal, daily kcal target, and water target. Stored locally.
• Apple Health (optional) — if you grant access, Plate reads body mass, height, and active energy from Apple Health to calibrate calorie targets. With your permission, Plate writes dietary energy, water, protein, fat, and carbs from your meals back to Apple Health. We never see this data; it stays inside Apple's HealthKit on your device.

Third-party data sharing

Plate does not share your data with any third party. Specifically:

• Plate does not call any third-party AI / machine learning service. There is no URLSession, no SDK, no remote endpoint contacted at runtime.
• Plate does not embed analytics frameworks (Firebase, Mixpanel, Amplitude, etc.).
• Plate does not embed advertising frameworks (AdMob, Meta Audience Network, etc.).
• Plate does not maintain user accounts and has no backend server of its own.

The only data flow that may leave your device is Apple's StoreKit billing (handled by Apple itself) and any data you actively share via the iOS Share Sheet (e.g., exporting a JSON backup to email or AirDrop) — both of which require an explicit user action.

What we do not collect

• We do not request or store your name, email address, phone number, or location.
• We do not assign you an analytics ID.
• We do not link any of the data above to your identity.

Required permission descriptions

iOS requires apps to declare why they request each permission. Plate requests the following:

• Camera — to take photos of your meals for analysis.
• Microphone — for hands-free meal logging by voice.
• Speech Recognition — to transcribe what you say into a meal log entry, on device when supported.
• Photo Library Add — only if you choose to save a captured meal photo.
• HealthKit (read) — to read weight, height, and active energy from Apple Health if you connect.
• HealthKit (write) — to write dietary energy, water, protein, fat, and carbs from logged meals.

Subscriptions and purchases

Plate Pro is sold via Apple's StoreKit. Apple, not Plate, processes the payment and stores billing information. Plate receives only an anonymous entitlement signal that says whether the device is currently a Pro subscriber. Apple's billing data flows are governed by Apple's privacy policy.

Data retention and deletion

Because the app is account-less, your data is whatever is on your device. You can delete everything Plate has stored at any time via Settings → Delete all data. This removes meals, photos, and water logs from this device. If you also want to remove the data Plate may have written into Apple Health, you can do so from the Apple Health app. Uninstalling Plate also removes its sandboxed data.

Children

Plate is not directed to children under 13. We do not knowingly collect personal data from children. If you believe a child has used the app, deleting all data via Settings will remove anything the device has logged.

Changes to this policy

We may update this policy. Material changes will be reflected in the "Last updated" date above. Continuing to use Plate after the policy is updated indicates your acceptance of the new version.

Contact

For privacy questions, contact jasperabundant@gmail.com.